Dawn is the portfolio of best-in-class, specialist, marketing services agencies with centralized data science, advanced analytics and econometric measurement at the core.

Accountability is the financial management platform of record for Dawn Marketing agencies Crossmedia and Barkley.

Crossmedia CFO, Ramesh Rajan and Barkley SVP of Technology, Lambert Tomeldan talk about the catalyst for their financial transformation and share the criteria they used to select their long-term ERP partner.

” The difference between the way we functioned before Accountability and now is night and day.”

Ramesh Rajan, CFO

“In vetting many options, we decided the partnership with Accountability was the best choice for Barkley and our technology roadmap.”

Lambert Tomeldan, SVP of Technology

Ready for financial transformation? Contact info@counta.com